What actually moves the needle in digital marketing…

The process begins by clearly defining the outcome you want to achieve—more leads, stronger demand, greater visibility, sustained growth, or whatever your business needs.

From there, the strategy takes shape.

When speed matters, data-driven paid media across Google or Meta enables rapid testing, insight, and momentum.

When long-term growth is the priority, organic strategies such as SEO, inbound marketing, and brand awareness work together to build a durable traffic engine that supports your business over time.

Often, the strongest results come from using both—short-term precision paired with long-term momentum.

Performance is measured and refined using modern analytics, conversion tracking, and platform data, ensuring decisions are guided by evidence rather than assumptions.

As search behavior continues to evolve, strategies adapt, including optimization for AI-driven discovery through Answer Engine Optimization (AEO).

Clear objectives. Disciplined execution. Digital marketing aligned with where you want your business to go.


A more direct approach—by design.

I’m Chris Aseltine, a freelance digital marketer specializing in SEO, inbound marketing, paid media, brand awareness, and lead generation.

I work directly with business owners—no account managers, no handoffs, no layers between strategy and execution. That means clearer communication, sharper decisions, and marketing that stays aligned with your goals from start to finish.

If you’re looking for thoughtful strategy, clean execution, and measurable progress—without the agency overhead—you’re in the right place.

See how personalized digital marketing can work for your business →